Purpose of the Role
At Leadlab Creative Agency, the SMM & Digital Marketing Specialist is responsible for managing social media platforms and executing digital advertising campaigns that deliver measurable results. 
This role requires a combination of creative thinking and analytical skills — ensuring that every post, campaign, and ad placement strengthens brand presence and achieves marketing objectives.
Key Responsibilities

• Manage and schedule content across multiple social media platforms (Instagram, Facebook, TikTok, YouTube, etc.).
• Ensure timely publication of posts, stories, and videos based on approved content plans.
• Oversee page moderation and audience interaction (messages, comments, etc.).
• Plan, set up, and optimize digital ad campaigns across Meta, Google, and TikTok.
• Monitor and report on campaign performance (reach, engagement, conversions).
• Collaborate closely with the creative and account teams to maintain consistency and quality.
• Stay updated on digital trends, platform updates, and best practices.

Qualifications

• Minimum 2 years of experience in SMM or Digital Marketing (preferably in an agency environment).
• Proficiency in managing ad campaigns via Meta Business, Google Ads, and TikTok Ads Manager.
• Strong sense of aesthetics, timing, and social media tone.
• Analytical mindset with the ability to interpret performance data.
• Excellent communication and teamwork skills.
• Fluency in Azerbaijani; English proficiency is an advantage.

Compensation & Conditions

• Salary: 700–1000 AZN (based on experience).
• Performance-based bonuses tied to campaign results and KPIs.
• Full-time, office-based position in Baku.

Please send your application to the e-mail address in the Apply for job button with the subject line: “Application – SMM & Digital Specialist”
Only shortlisted candidates will be contacted.