We’re expanding our team and looking for a creative, organized, and proactive SMM & Content Specialist to take ownership of our social media presence, content planning, and digital marketing activities.
Key Responsibilities:
- Develop and manage monthly and weekly marketing and content plans, ensuring timely and consistent execution
- Create and maintain detailed content calendars for social media platforms
- Develop engaging, creative, and sales-oriented content for Instagram, Facebook, and other relevant platforms
- Write creative copy, captions, promotional texts, and campaign messages
- Plan and coordinate seasonal, holiday, promotional, and sales campaigns in advance
- Identify products, services, and offers that require additional visibility and develop promotional ideas for them
- Manage and coordinate digital advertising activities, including Meta Ads campaigns, audience targeting, and basic performance monitoring
- Prepare social media visuals and promotional materials using Canva
- Plan and participate in photo and video shoots for social media content
- Create and edit short-form video content such as Reels and promotional videos
- Follow social media trends and identify new content formats and creative ideas
- Coordinate content production from idea to final publication and ensure deadlines are met
- Work closely with the marketing and other internal teams to support overall business and sales goals
Requirements:
- Minimum 1 year of experience in SMM, digital marketing, content creation, or a similar role
- Experience in the education or service sector is an advantage
- Strong creative writing and copywriting skills with a commercial and sales-oriented mindset
- Practical knowledge of Meta Ads and basic understanding of digital advertising
- Experience with Canva and other visual content creation tools
- Basic skills in video shooting and video editing for social media
- Good understanding of social media trends, formats, and audience engagement
- Strong planning, organizational, and time-management skills
- Proactive, creative, and detail-oriented approach to work
- Basic understanding of English
- Comfortable working in a hybrid environment, with the ability to come to the office when needed.
- Own equipment for content creation, such as an iPhone, a smartphone with a high-quality camera, or a professional camera
- Ability to independently capture photo and video content for social media
Work Schedule: Hybrid — a combination of remote work and in-office work when required.
Interested candidates can send their CV to the e-mail address in the Apply for job button.
