Media Buyer / Media Planner & Buyer

  • Истекает 12 март 2026

Birmarket is the largest marketplace in Azerbaijan. As we scale nationally, we need stronger media presence and measurable brand impact.

What You’ll Do:

  • Build and execute annual & campaign-level media strategies
  • Define media mix, budgets, reach & frequency targets
  • Lead TV & OOH buying, negotiations, and special projects
  • Monitor performance (CPM, CPA, ROAS, SOV, GRP/JRP)
  • Optimize placements based on data & competitor analysis
  • Manage agencies and vendors
  • Ensure on-time, high-quality campaign launches

You’re a Strong Fit If You Have:

  • Solid experience in media planning & buying (TV, OOH mandatory)
  • Strong analytical mindset and budget management skills
  • Understanding of brand & performance metrics
  • Knowledge of GRP/JRP, Share of Voice
  • Advanced Excel / BI tools
  • Strong negotiation and stakeholder management skills
  • Experience 2-3 years

First 6 Months Expectations:

  • Deep competitive analysis and market benchmarking
  • Clear 1–2 year media strategy
  • Strong partnerships with contractors
  • Full ownership of media direction
  • Measurable contribution to GMV and brand awareness

Success in This Role:

  • Continuous, well-executed media placements
  • Competitive dominance in key channels
  • Media investments that drive real business results

Vakansiya haqqında

  • Vakansiya növü Tam ştat

İmtiyazlar

  • Medical insurance
  • Dəyərlisən” PASHA loyality proqramına üzvlük
  • Push30
  • Coursera

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