Role overview
- We are launching a licensed iGaming operator in a regulated market and are looking for a strong Community Manager to build and grow the brand’s social media channels from the ground up.
Responsibilities
- Launch and grow the brand’s TikTok, Instagram, Telegram, and WhatsApp channels
- Develop a content strategy and content plan tailored to each channel
- Create, test, and scale recurring content formats
- Independently shoot and edit vertical short-form video content
- Attend local events, produce on-site content, and publish timely updates
- Build and engage the community through comments, direct messages, engagement mechanics, and retention initiatives
- Collaborate closely with Marketing, Product, Compliance, Risk, and Customer Support teams
- Run A/B tests across content, CTAs, formats, and publishing times
- Track the customer journey from reach and clicks to registration, First-Time Deposit (FTD), and repeat deposits
- Use AI tools to accelerate content production and automate workflows
- Coordinate and work with external content production partners
Requirements
- 3+ years of experience in SMM / Community Management
- 1+ year of iGaming experience — mandatory
- Hands-on experience with TikTok, Instagram, and Telegram
- Proven experience launching and growing social media channels from scratch
- Strong understanding of the marketing funnel and performance metrics
- Ability to independently create, shoot, and edit short-form video content
- Experience with on-site and event content production
- Understanding of Compliance and Responsible Gaming principles
- Confident working knowledge of UTMs, Deep Links, Native Insights, and analytics dashboards
- Practical experience using AI tools for content creation and workflow optimization
- Good command of Azerbaijani, English and Russian
What we offer
- Competitive salary
- Professional development opportunities
- Friendly and dynamic work environment
Interested candidates can apply by filling out the form in the Apply for job button.