Objective:

• Drive business growth through successful marketing strategies

Marketing strategy:

• Lead brand consistency and manage brand identity across all channels
• Provide marketing goals and objectives that align with the overall business objectives
• Provide a social media roadmap for the brand's positioning
• Participate in implementing specific projects and procedures to align the workforce with the strategic goals
• Align 360 marketing strategies with offline sides and stakeholders

Creative management:

• Lead and execute the process for creating the content plan
• Lead and execute the process for creating the style of video content
• Lead and execute the process of briefing for creating the UX/UI style
• Provide the process of determining the release of creative work across all digital channels
• Lead and execute of creation blogs, articles and s. text contents.
• Coordinate with designers and content creators to ensure consistency and quality across all marketing materials.
• Ensure all creative deliverables meet brand guidelines and project specifications.
• Provide and accept the concept, creatives with internal and externals

Administrative:

• Create marketing reporting
• Analysis and audit the result of marketing report
• Lead and provide brand and companies KPI’s

Offline marketing:

• Provide and lead the process of briefing for procurement issues
• Lead the process of creating of promotional materials list
• Lead the process of creating design for outdoor placement
• Lead the process of creating design or script for promoting on TV and radio
• Provide process of offline/online marketing events

Digital activities:

• Lead and execute digital marketing initiatives, including website updates, social media campaigns, and email marketing.
• Manage digital advertising efforts, content optimization and social media advertising.
• Lead and execute the optimization of the advertising process
• Lead the process of improving SEO
• Provide the procedure for working with email marketing
• Approve the process of communicating and cooperating with influencers
• Provide the process of partnership with external digital channels, partners, organizations, etc.
• Lead and execute of CRM process (replying to customer feedbacks, needs and requests)

Required Qualifications:

Background:

• 3+ years of experience in project management.
• Bachelor’s degree (preferably in Marketing, Management/ Business)

Technical skills:

• Fluency in Azerbaijani
• Fluency in English
• MS Office package

Soft skills:

• Business ethics
• Excellent leadership and team management skills.
• Strong organizational and multitasking abilities.
• Exceptional communication and interpersonal skills.
• Problem-solving and decision-making capabilities.

Expertise:

• Data analysis and reporting
• Strong understanding of project management methodologies (e.g., Agile, Waterfall).
• Ability to understand the brand's vision & lead high-performing marketing strategy
• Client Journeys, Channels & Funnels
• Working experience with website admin panel

Working Conditions:

• Full-time office-based position
• Working hours: Monday - Friday 9-6, 
• Peak application seasons may require additional hours
• Collaborative team environment with other counsellors and specialists

• Performance-based bonus scheme

Compensation and Benefits:

• Competitive salary commensurate with experience and educational background
• Bonus system
• Paid time off and holiday benefits

Application Requirements:

Please submit the following to the e-mail address in the Apply for job button:

• Current CV highlighting relevant academic and professional experience
• Cover letter explaining your interest in graduate education counselling
• Copies of academic credentials

We are committed to creating an inclusive workplace that reflects the diversity of the students we serve and welcome applications from all qualified candidates.