We are currently partnering with a leading FMCG organization in Azerbaijan to identify a high-potential Trade Marketing professional who will play a key role in driving impactful commercial initiatives across multiple trade channels.
This is a strategic and hands-on role with strong exposure to cross-functional leadership and market execution.
Key Responsibilities
- Lead the development and execution of trade marketing strategies across on-trade, off-trade, and modern trade channels
- Translate market insights and competitive analysis into effective, insight-driven campaigns
- Own and manage trade marketing budgets, ensuring efficient ROI and performance tracking
- Collaborate closely with Sales, Brand Marketing, Logistics, and Finance to ensure seamless execution
- Monitor campaign performance and deliver data-driven recommendations for optimization
- Oversee merchandising standards and in-store execution excellence
- Drive field activities including market visits, promotional control, and performance audits
Candidate Profile
- Degree in Marketing, Business Administration, or a related field
- Minimum 1 year of experience in a managerial or supervisory role within FMCG (Marketing or Sales)
- Strong understanding of market dynamics, consumer behavior, and trade segmentation
- Solid experience in ROI analysis, budgeting, and performance evaluation
- Proven ability to manage projects, influence stakeholders, and drive results
Key Skills
- Strong analytical mindset with the ability to translate data into actionable insights
- Deep understanding of trade channels and merchandising principles
- Excellent communication, negotiation, and presentation skills
- Languages: Azerbaijani & Russian (fluent), English (Upper-Intermediate or higher)
- Advanced user of MS Excel and PowerPoint
Why this role?
This is an opportunity to join a fast-paced FMCG environment where you can shape trade strategy, influence business results, and grow into a senior leadership role.
Interested candidates are kindly requested to submit:
- Updated CV
- Motivational letter outlining their interest and relevant experience
- Minimum salary expectations to the e-mail address in the Apply for job button.
All applications will be treated with strict confidentiality.